Our Office

Richmond is part of the largest fully integrated network of real estate and auction professionals in the nation. The company has been an innovator in real estate marketing since 1925. Our Management team knows the needs of agents in urban and metropolitan markets. We address those needs by providing powerful marketing programs along with technology-based services that are unique to the industry.


Jeffrey Finn

Principal Broker

Jeffrey Finn Principal Broker

Jeffrey serves as the CEO of United Real Estate Richmond and Hanover offices and is the Principal Broker of the Richmond office overseeing the daily operations of both locations. He has built 5 successful businesses and has managed several Franchise Operations. He has worked in the Real Estate Industry for over 15 years. Jeffrey invested in the United Real Estate Franchise in 2015 and has built it into one of Central Virginia's Top 5 Real Estate Brokerages. His expertise in Marketing & Technology is the driving force behind United Real Estate Richmond's rapid success and growth. His business acumen and attention to details has made him one of Richmond's Outstanding Young Entrepreneurs.


John Finn

Sr Managing Broker

John Finn Sr Managing Broker

John S. Finn, Jr. is one of the Virginia's leading Realtors, who has earned an outstanding reputation as a pre-eminent professional in the industry. John attended Virginia Commonwealth University for a business degree in finance and marketing. However, John quickly determined that his true calling was in real estate, so he pursued a license in real estate, which he received in 1975. John is actively involved in a number of local and national professional real estate organizations to include the Real Estate Management Council, the Residential Sales Council, and the National Association of Realtors. He also served as president of the local and state chapters of the National Association of Real Estate Brokers. Additionally, John has served on the Property Advisory Committee of the Commonwealth Girls Scout Council. Moreover, he officiated as chairman of the Board of Directors for the Metropolitan Business League. John serves as the President of the Richmond Association of Realtors and as a Director of the Virginia and National Associations of Realtors. His civic involvement includes serving on the Board of Directors of; Area Congregation Together in Service, The McShin Foundation, The Beta Gamma Lambda Scholarship Foundation and Virginia Supportive Housing. John conducts seminars and lectures on Real Estate Investment, First Time Home buying, Careers in Real Estate, and Motivation. As an experienced broker and investor himself, John is highly sought after and consults those pursuing an interest in real estate sales and investing. He has been profiled in REO Insider and Metro Real Estate magazines. He has been featured in Inside Business Journal, Richmond Times Dispatch and Richmond Free Press newspapers. And, he regularly appeared on local T.V. and radio. John has a son, Antonio who resides Portsmouth Va. John lives in Bon Air, Virginia with his wife Lorri and youngest son John III.