United Real Estate Richmond is part of the largest fully integrated network of real estate and auction professionals in the nation. The company has been an innovator in real estate marketing since 1925. Our Management team knows the needs of agents in urban and metropolitan markets. We address those needs by providing powerful marketing programs along with technology-based services that are unique to the industry.
Jeffrey serves as the CEO of United Real Estate Richmond and
Hanover offices and is the Principal Broker of the Richmond office overseeing
the daily operations of both locations. He has built five successful businesses
and has managed several Franchise Operations. He has worked in the Real Estate
Industry for over 15 years. Jeffrey invested in the United Real Estate
Franchise in 2015 and has built it into one of Central Virginia's Top 5 Real
Estate Brokerages. His expertise in Marketing & Technology is the driving
force behind United Real Estate Richmond's rapid success and growth. His
business acumen and attention to detail have made him one of Richmond's
Outstanding Young Entrepreneurs.
John is a renowned Realtor in
Virginia, having established a successful career in the real estate industry
for over 48 years. He is recognized for his outstanding reputation, having
received numerous awards and accolades for his contributions to the real estate
community.
The Finn
family boasts a proud and storied tradition in real estate spanning five
generations. John's journey into the industry began early in life as he
worked on various construction sites with his father, a successful home
builder. These formative experiences equipped him with invaluable skills and a
deep understanding of the field, which would later shape his career. John
pursued his education at Virginia Commonwealth University, studying Business
Marketing, but soon discovered his true calling and in 1976, he earned his
real estate license.
Throughout his career, John has held various positions in the real estate
industry, including serving as a Broker responsible for managing and divesting
all residential and commercial properties seized by the US Marshals Service in
Virginia. He has completed over 2500 sales transactions and once sold 27
properties in just 45 days.
He is the Sr. Managing Broker of United Real Estate Richmond, the
largest black-owned real estate firm in the Mid-Atlantic region. He is a
highly sought-after consultant in real estate investing and development. John’s insights have been featured in
prominent publications, including Forbes, REO Insider, Real Estate Trends, Metro Real
Estate, and Richmond magazines. In 2017, he was named "Realtor of the
Year," and in 2024, “Civic Leader of the Year” he served as the President
of the Richmond Association of Realtors and the Central Virginia Regional
Multiple Listing Service. He is a recipient of the Realtors Omega Tau Rho Metal
of Service and has been inducted into the VCU Real Estate School Circle of
Excellence as well as the Virginia Realtors Hall of Fame.
Beyond his professional achievements, John is deeply committed to
community service. He serves on the Property Advisory Committee of the
Commonwealth Girl Scouts Council, the Virginia Committee for National
Homeownership Strategies, and the Minority Business Affairs Committee of
Virginia Housing. He has also held leadership roles as Chairman of the Board
for the Metropolitan Business League and the McShin Foundation and as a member
of the Board of Trustees for the VCU Foundation, the Beta Gamma Lambda
Education Foundation, ACTS (Area Congregations Together in Service), and
Virginia Supportive Housing, where he also served as Secretary.
John is a proud father of two sons, Antonio, who resides in Washington D.C., and John III, who serves in the US Army. John lives in Bon Air, Virginia, with his wife, Lorri.
Nestor Llamas Jr. is the office manager of the United Real Estate Richmond location. A 2017 graduate of Richard Bland College of William & Mary, Nestor achieved his associate degree in Business with a minor study in Psychology. As a descent of Colombia, Nestor is fluent in Spanish and English. Serving on the office staff at United Richmond allows him to be a liaison for Hispanic agents at the firm, amongst many other duties. From a family with extensive real estate background, Nestor has an organic appeal to the real estate industry. He loves to help agents in the office and out in the field. His ability to communicate with agents and other individuals makes a huge difference when it comes to welcoming anyone who steps into the Richmond office.